Landmark is level 2 of 4 in the Nigeria Hall of Fame: a first that opened a door, or the pre-eminent figure of their generation in this country. See how the levels work.
Why they are here
He rapped in Yoruba when the industry wanted English, and then used his own label to put Fireboy, Asake and others into the world.
Olamide Gbenga Adedeji is a Nigerian rapper, singer, songwriter and record executive, regarded as one of the most influential artists in Nigeria and on the continent.
He built a career rapping in Yoruba, and through his own label has been central to the creative and commercial breakthrough of a string of Afrobeats artists who followed him.
He built a career rapping in Yoruba, and through his own label has been central to the creative and commercial breakthrough of a string of Afrobeats artists who followed him.
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